What’s New for Behind the Seams in 2021?

We’re charging headfirst into a new year, which also means new features and updates for Behind the Seams. Take a look at the list below for a few opportunities that could help you highlight your business, expand your customer base, and position yourself to come out of the gate swinging in 2021.

Here’s a snapshot at what we’ve got going on:

  • Updated Media Kit & Editorial Calendar: Click here for the updated media kit and editorial calendar for 2021. This will give you a glimpse at topics we’ll be focusing on in the new year, plus a list of advertising opportunities. Want to learn more? Email Marie D’Avignon at marie@spesa.org.

  • Spanish Behind the Seams: We’ve recently created a separate, fully-operating Spanish Behind the Seams website, allowing our Spanish readers to enjoy all the same features as our English readers. Advertisers are welcome to submit ad creative in Spanish as a way to reach these nearly 2,000 readers.

  • Monthly Member Features: Every month, SPESA will offer one of its members free advertising in Behind the Seams as a new member benefit. This serves as an opportunity for us to promote our members in a new way to the 16,000+ Behind the Seams readership.
  • Writing Opportunities & Member News: One of the best things about Behind the Seams is the opportunity to showcase the great work our SPESA members are doing across the industry and beyond. We welcome you to submit press releases and business updates for our Member Spotlights. Interested in penning an op-ed? Let us know! We are accepting original content from both members and nonmembers for consideration in our Thought Leadership section.

Email Marie D’Avignon at marie@spesa.org with interest or questions about the above.